Job Boards Are Expensive. The Competition Is Fierce.

You already know the math. You pay to post. You pay per lead. You chase warm bodies who ghost before orientation or wash out in 90 days. The spend goes up. The seats stay empty.

The problem isn't effort. It's the channel.

The best drivers aren't scrolling job boards. They're already on the road and they trust the driver in the next lane more than any ad you'll ever run.

Help Driver

Pay Your Current Drivers First! Stop Overpaying For The Same Recycled Leads.

The Drivers 1st platform turns your current drivers into your hiring engine. They refer their friends, their family, and the drivers they meet on the road. Your own drivers are your best recruiters, because drivers trust drivers more than they trust recruiters.

With Drivers 1st, you only pay for results. Imagine spending your ad budget on the drivers already behind your wheel instead of Big Tech. Drivers who engage earn an extra $15K+ a year, and retention climbs right along with it.

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How it Works

The Whole Model, in Under a Minute.

Most carriers hand their recruiting budget to Big Tech & Ad Agencies and hope. There's a better way : turn your own drivers into your recruiting engine, and pay only when you hire.

▸ Give back to your drivers, and watch your fleet grow..

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Activate your fleet

Turn your own drivers into your best recruiters. Through the Road Recruiter Network and the Drivers 1st app, they share your open positions with drivers they trust — and earn for every hire. Drivers who earn more, stay longer.

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Drivers Refer Drivers

Your Road Recruiters share your opportunities with the drivers they trust — the ones they'd put their own name behind. Gain exposure to the best source of qualified truck drivers out there - currently employed drivers. With the Road Recruiter Network, your fleet name becomes a part of conversation at every truck stop, on social media, and peer-to-peer

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Only Pay for Results

Activate your presence on the Drivers 1st App, then guarantee results with your ad dollars by leveraging the Road Recruiter Network. A driver gets seated and delivers their first load — then the fee pays out and your new hire gets their $250 bonus. You pay for hires, not ads.

The driver who fills your seat got referred by someone who already trusts them. That's why they stay.

Real Drivers. Real Words.

360+ five star reviews from drivers.

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Road Recruiter Program

A Smarter Way to Pay Referrals

Same $2,000 referral. Two ways to pay it.

The Old Way

Paying referrals through payroll

What it costs you

$2,300–$2,500
$2,000

$2,000 + 15–25% in payroll taxes

What your driver sees on payday

~$1,350
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Withholding comes out first

  • Payroll taxes stacked on every dollar
  • More payroll paperwork for your team
  • Your driver waits for the next pay run
The Smart Move The Smart Way

The Road Recruiter Program

What it costs you

$2,300 flat
$2,000

$2,000 + 15% platform fee. Never more, often less.

What your driver sees on payday

$2,000
Paid in full

Every dollar lands. They settle up at tax time.

  • Zero payroll taxes on your end
  • One invoice. We pay your driver.
  • Paid fast, straight from Drivers 1st

You set the Fee. The Road Recruiters Earn It. You Come Out Ahead.

Payday figure assumes typical federal and FICA withholding. Tax treatment varies. Check with your accountant.

Start Hiring More Driver Referrals Today

Road Recruiter Network — Carrier Plan
$349 /month · billed annually
Plus your referral fee, paid only when a driver is seated.
  • Full platform access — All drivers instantly transformed into Road Recruiters
  • Peer-to-peer referral engine working your open seats
  • Increase retention with higher driver income
  • Access to an untapped pool of drivers
  • Driver-referred candidates — no placement fee until seated
  • Update Referral Payouts anytime
  • Onboarding posters shipped to your orientation site

Get started in 3 steps: register your fleet, choose your plan, book your launch call

Talk to Drivers 1st first

Questions, Answered.

You sign up, set your referral fee, and post your open jobs. Your drivers download the Drivers 1st app and start sending those jobs to drivers they trust, along with our network of Free Agent Road Recruiters. Every referral is tracked from application to hire. When a referred driver is seated and delivers their first load, the fee pays out. That's it.
Full platform access. Unlimited job postings on Drivers1st.com and the app. Onboarding posters shipped to your orientation site. A launch call to get your fleet set up. And your jobs go in front of every Road Recruiter on the platform, not just your own drivers.
This is where the math moved. Draft answer: You set the referral fee. Drivers 1st adds 15%, and your new hire gets a $250 bonus. On a $2,000 referral, that’s $2,550 per seated driver. Compare that to 2,000–7,500 per hire on a job board, for a cold applicant.
A W-2 bonus rides on payroll, and payroll taxes and insurance typically add 15 to 25% on top. Paid through the platform, it's a business expense instead. For many carriers, that difference covers most or all of the 15% fee. Your accountant can tell you exactly how it lands on your books.
Anytime. Raise it when you need seats filled fast, and lower it when you're steady.
Only after the driver is seated, finishes orientation, and delivers their first load. No placement fee before that.
Yes. Monthly plans cancel anytime.
Three steps, about five minutes: register your fleet, choose monthly or annual, and book your launch call. On the call, we set up your jobs, your referral fee, and your poster shipment. Most carriers are receiving referrals within a few business days.

Ready to Activate Your Fleet of Road Recruiters?
Start Your Plan & Hire More Driver Referrals

Your next great hire already knows your next great hire.

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